Customize Your Lead Experience & Remarket Your Brand!
HTML5 Ads, Google Marketing, Facebook/Instagram/YouTube Ads, and more!
Google’s Digital Advertising
Our Google Digital Advertising is broken down into 3 parts:
1. Google Search Network
2. Google Display Network
3. Remarketing Campaigns
- Geo-location targeting
- Keyword tuning
- Sales funnel optimization
- Mobile marketing
- Video marketing
- Cross-platform marketing
- Enhanced reporting
- A/B Testing
- Remarketing
- Call tracking
- Facebook/Instagram
Google Search Network
Google.ca vs. Realtor.ca : Case Study #1
Geo-Targeting & Keyword Tuning : Case Study #2
Google Display Network
Ask for more commission in your listing presentation! The digital advertisements below are created using HTML5, which means they move and are interactive. The purpose of these advertisements is to catch the viewer’s attention, which will evidently lead to click-throughs. Once a buyer visits your home sellers listing web page, their computers, laptops and cell phones will be seeing the following ads for the next 90 days. If they didn’t book a showing when they first visited your seller’s web page, they will surely book a showing after they see your sellers listing everywhere they go on the internet. And if they don’t book a showing, surely, you’ve impressed them with your marketing to obtain a new seller lead.
Example
Remarketing Campaigns
Which include Google Display Image & Text ads and Facebook & Instagram ads. Once a week we download your database so all your leads and past clients will see your brand, everywhere they go on the internet. Don’t have their email? No problem, once a potential lead visits one of your 3 websites Search Realty provides you, their computers, laptops and cell phones will be seeing these ads everywhere they go on the internet.
If you’ve ever gone to the Pottery Barn website and immediately after started seeing Pottery Barn banner ads all over the Internet – that is remarketing. Prospective homebuyers who visit your website will see your banner ads all over the Internet.
Why do Remarketing?
Branding. Clients have told us that homebuyers are much more responsive to phone calls after beginning the remarketing program. The remarketing program improves your brand awareness from homebuyers. They’ve heard of you because they’ve seen your ads.
Where do the ads appear?
All over the Internet. It works through the Google display network so that anywhere Google ads appear your ads could also appear. ALSO, we are now adding Facebook to the mix. If you would like your banners to appear in a homebuyers Facebook news feeds, we will add it at no extra cost.
We do! In our sign-up form, you can upload a photo, upload a logo, add some information about you and your ad is ready for the Internet. This will be followed by a marketing consultation to ensure we’re delivering the right message to your client base. There are 6-9 sizes per ad campaign.
What doesn’t Remarketing do?
Remarketing is not very good for lead generation. That is not its goal. One primary reason is many of the people who are seeing the ads are already your leads.
Satisfied Customer “Almost immediately I noticed that more leads called me; called me back after I had left a message; or were more receptive when I first got them on the phone. Within a month of starting the banner ads, I got a call from a buyer who we closed on a $4M CASH purchase in 30 days. Coincidence? I’m not going to take that chance.”
Remarketing V1 – Agent Branding Ads
We download your database once a week to ensure all your new leads will be seeing your branded ads everywhere they go on the internet. And if you don’t have their email, not to worry, once someone visits one of the three websites we provide, they will be followed all over the internet with your branded agent ads!
Example #1
Example #2
Remarketing V2 – Facebook/Instagram Ads
Segment your lists and deliver the right message. For example, you can have your past clients see messages to refer you business while your new seller leads will see why they should list with you.
Sample Facebook Ad.
Facebook Ad – Ad View.
Sample Instagram Ad.
Instagram Ad – Ad View.
Remarketing V3 – YouTube Ads
Nothing is more powerful than video. Deliver your message as a commercial right before your client views a video on YouTube. We have many templates to choose from. You pick the message, we deliver the content!
Sample Marketing Report
Every month you will receive a marketing report that will allow you to monitor the performance and progress of your marketing campaigns. Through this you will be able to view key performance indicators, see where most of your traffic is coming in from via the Geo Heat Map, and note the various impressions & click-through rates of your ads.
Agent Testimonials
“Search Realty leads are the best quality. I've tried the competitors and I will never go back. I'm talking to interested buyers and sellers and as a result, I close more deals. It's a no brainer.”
Ryan Fogarty, Sales Rep.
"I get 6% commission on my listings when I tell my sellers I will advertise on Google! My sellers get top dollar, the listing gets exposure, and I get new buyer leads. It's a win-win for everyone!"
Jason Xerri, Sales Representative.
"My sales increased by over 300% with the help of Search Realty's coaching and my clients couldn't be happier."
Vanessa Pereira, Sales Representative.
"In my first year of real estate I closed 10 search realty leads and increased my GCI by 128%."
Paolo Castellano, Sales Representative.