Proves Lead Gen in Out-of-Area Market & Disrupts Real Estate Industry With "Leads On Demand"
Highlights:
YOY Volume +52% | ROI +2500%
Sterling Wong
Broker Of Record
Introduction
Sterling Wong was an award-winning agent with Re/Max from 2007–2011. Sterling wanted to prove generating leads on the internet was the way to go, he set up shop in a city he had no friends, family or business in and began generating leads in out-of-area markets. After his first year he had a GCI of $100,00 and on his firth and final year, Sterling left Re/Max 4 years later with a GCI of over $350,000 and moved his lead gen technology to launch Search Realty while maintaining year-over-year growth of 52%.
Sterling self-taught his way through online SEO & SEM strategies that have yielded into a lead generating machine. Conceived by 10-years of research and development, the key to his recipe is intercepting the lead deep in the sales cycle assisted by automation and keyword-tuning.
Previous Brokerage:
New Brokerage:
Challenges
Leaving a household brand to a new brand powered by LOD Inc.
Generate additional business & increase existing database
Closing internet leads with no previous training
Solutions
Leads On Demand
Product: Platinum Leads Annual Plan
Purpose: Generate business/database
Benefits:
- Get any number of leads in any city
- Platinum leads is LOD’s top product
- Measurable and predictable results, backed by Google
- Guarantees include:
- Lead exclusivity
- 24 hour turn around time
- 100% real (fake leads returned)
- Guaranteed to be in the city requested
Social Media Plan
Product: Social Platinum Plan Monthly
Purpose: Increase brand awareness
Benefits:
- Increase brand visibility
- Where others teach, we just do it
- Position agent as an expert in their market
- Provides instant visibility for:
- Agents real estate listings
- Neighbourhood updates
- Referral programs
Training
Product: LOD University
- Developed and completed 12 comprehensive courses
Purpose: Improve closing techniques
Benefits:
- Agents are prepared before they make that first contact
- Agents learn how to convert leads at 5% from A to Z
- Must pass the Script & Lead Protocol courses to work live leads
Remarket via Facebook + Instagram
Product: Remarket FB + IG Monthly
Purpose: Reinforce brand, Ice breaker prior to contact
Benefits:
- Extremely cost effective
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse Facebook & Instagram
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket via Google Display
Products: Remarket Google Monthly
Purpose: Reinforce brand, Ice breaker prior to contact
Benefits:
- Extremely cost effective
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse 90% of the Internet
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket via YouTube Video
Products: Remarket YouTube Monthly
Purpose: Reinforce brand, Ice breaker prior to contact
Benefits:
- Strong resonance factor via video based ads
- Elicit business from existing leads and website visitors
- Video ad plays prior to each video
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket via Google
- Purchase Remarket via 90% of Internet monthly
- Remarketing is product 3 of 8 available
Benefits:
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse 90% of the Internet
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket via YouTube
- Purchase Remarket via YouTube monthly
- Remarketing is product 3 of 8 available
Benefits:
- Elicit business from existing leads and website visitors
- Video commercial played as they watch YouTube
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Training via LOD University
- Completed & developed all 12 courses
- Concentrated efforts on the outbound script & objection handling
Benefits:
- LOD University is a series of online courses developed by industry leaders
- Learn how to convert leads at 5% from A to Z
- Must pass the Script & Lead Protocol courses to work live leads
Leads On Demand
- Purchase Platinum leads annual plan
- Leads On Demand is product 1 of 8 available
Benefits:
- Platinum leads is LOD’s top-tier Leads On Demand product
- Measurable and predictable results, backed by Google
- Guarantees include:
- Lead exclusivity
- 100% real (agents can return fake leads)
- Guaranteed to be in the city requested
Social Media Plan
- Purchase Social Platinum plan monthly
- Social Media is product 2 of 8 available
Benefits:
- Increase brand visibility and awareness
- Position agent as an expert in their market.
- Where others teach, we just do it for agents!
- Social Media plans provide instant visibility for:
- Agents real estate listings
- Special offers
- Listing updates
- Referral programs
Remarket via Facebook + Instagram
- Purchase Remarket via Facebook + Instagram monthly
- Remarketing is product 3 of 8 available
Benefits:
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse Facebook & Instagram
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Results
-
ROI with LOD internet lead gen 2,500%
-
Volume increase of 52% year-over-year
-
Closing ratio of 6.89% with LOD training
-
Increase brand awareness, each user viewed his ad 100X
-
Built a database of 5300+ leads from 89 (Increase of 5,855%)
“’Soliciting friends, family, buying expensive advertising wasn’t an option for me, only the internet. I experienced 2,500% ROI via internet leads and now I want to share my system with the world!”
Sterling Wong
Let's Talk About It
Start by setting up a time with our business development manager.
SEARCH REALTY, SEARCH MORTGAGE, LEADS ON DEMAND, LOD and the SEARCH logo and icons are trademarks of Search Corp. and are used under license.