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Proves Lead Gen in Out-of-Area Market & Disrupts Real Estate Industry With "Leads On Demand"

Highlights: ​​​​

YOY Volume +52% | ROI +2500%

Sterling Wong

Broker Of Record

Introduction

Sterling Wong was an award-winning agent with Re/Max from 2007–2011. Sterling wanted to prove generating leads on the internet was the way to go, he set up shop in a city he had no friends, family or business in and began generating leads in out-of-area markets. After his first year he had a GCI of $100,00 and on his firth and final year, Sterling left Re/Max 4 years later with a GCI of over $350,000 and moved his lead gen technology to launch Search Realty while maintaining year-over-year growth of 52%

Sterling self-taught his way through online SEO & SEM strategies that have yielded into a lead generating machine.  Conceived by 10-years of research and development, the key to his recipe is intercepting the lead deep in the sales cycle assisted by automation and keyword-tuning.

 

Previous Brokerage:

New Brokerage:

Challenges

Leaving a household brand to a new brand powered by LOD Inc.

Generate additional business & increase existing database

Closing internet leads with no previous training

Solutions

Leads On Demand

Product: Platinum Leads Annual Plan

Purpose: Generate business/database

Benefits:

  • Get any number of leads in any city
  • Platinum leads is LOD’s top product
  • Measurable and predictable results, backed by Google
  • Guarantees include:
    • Lead exclusivity
    • 24 hour turn around time
    • 100% real (fake leads returned)
    • Guaranteed to be in the city requested

 Social Media Plan

Product: Social Platinum Plan Monthly

Purpose: Increase brand awareness

Benefits:

  • Increase brand visibility
  • Where others teach, we just do it
  • Position agent as an expert in their market
  • Provides instant visibility for:
      • Agents real estate listings
      • Neighbourhood updates
      • Referral programs

 Training

Product: LOD University

  • Developed and completed 12 comprehensive courses

Purpose: Improve closing techniques

Benefits:

  • Agents are prepared before they make that first contact
  • Agents learn how to convert leads at 5% from A to Z
  • Must pass the Script & Lead Protocol courses to work live leads


Remarket via Facebook + Instagram

Product: Remarket FB + IG Monthly

Purpose: Reinforce brand, Ice breaker prior to contact

Benefits:

  • Extremely cost effective
  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse Facebook & Instagram
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Remarket via Google Display

Products: Remarket Google Monthly

Purpose: Reinforce brand, Ice breaker prior to contact

Benefits:

  • Extremely cost effective
  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse 90% of the Internet
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Remarket via YouTube Video

Products: Remarket YouTube Monthly

Purpose: Reinforce brand, Ice breaker prior to contact

Benefits:

  • Strong resonance factor via video based ads
  • Elicit business from existing leads and website visitors
  • Video ad plays prior to each video
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Remarket via Google

 

  • Purchase Remarket via 90% of Internet monthly
  • Remarketing is product 3 of 8 available

Benefits:

  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse 90% of the Internet
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

 Remarket via YouTube

 

  • Purchase Remarket via YouTube monthly
  • Remarketing is product 3 of 8 available

Benefits:

  • Elicit business from existing leads and website visitors
  • Video commercial played as they watch YouTube
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Training via LOD University

 

  • Completed & developed all 12 courses 
  • Concentrated efforts on the outbound script & objection handling

Benefits:

  • LOD University is a series of online courses developed by industry leaders
  • Learn how to convert leads at 5% from A to Z
  • Must pass the Script & Lead Protocol courses to work live leads

Leads On Demand

 

  • Purchase Platinum leads annual plan
  • Leads On Demand is product 1 of 8 available

Benefits:

  • Platinum leads is LOD’s top-tier Leads On Demand product
  • Measurable and predictable results, backed by Google
  • Guarantees include:
    • Lead exclusivity
    • 100% real (agents can return fake leads)
    • Guaranteed to be in the city requested

 Social Media Plan

  • Purchase Social Platinum plan monthly
  • Social Media is product 2 of 8 available

Benefits:

  • Increase brand visibility and awareness
  • Position agent as an expert in their market.
  • Where others teach, we just do it for agents!
  • Social Media plans provide instant visibility for:
    • Agents real estate listings
    • Special offers
    • Listing updates
    • Referral programs

 

Remarket via Facebook + Instagram

  • Purchase Remarket via Facebook + Instagram monthly
  • Remarketing is product 3 of 8 available

Benefits:

  • Elicit business from existing leads and website visitors
  • Image and text ads displayed as they browse Facebook & Instagram
  • More receptive calls to leads as awareness is being established
  • Brings agent one step closer towards conversion

Results

  • ROI with LOD internet lead gen 2,500%

  • Volume increase of 52% year-over-year

  • Closing ratio of 6.89% with LOD training

  • Increase brand awareness, each user viewed his ad 100X

  • Built a database of 5300+ leads from 89 (Increase of 5,855%)

“’Soliciting friends, family, buying expensive advertising wasn’t an option for me, only the internet. I experienced 2,500% ROI via internet leads and now I want to share my system with the world!”
Sterling Wong

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