Established Agent Supplements Slow Seasons with "Leads On Demand"
Highlights:
Volume +28% | Database +900%
Dean Vecile
Sales Representative
Introduction
Dean Vecile is a successful and experienced agent who came to Search Realty looking for a solution to fill his pipeline in slower seasons such as winter and summer. Dean switched over from Re/Max after realizing he did not want to do open houses for other agents to generate additional business during his slow periods throughout the year.
With the additional stream of leads provided by Leads On Demand, as he needed them in the locations he serviced, Dean was able to increase his annual income by 28% immediately.
Previous Brokerage:
New Brokerage:
Challenges
Generate new business & increase existing database
Closing internet leads with no previous training
Leaving a household brand to a new brand powered by LOD Inc.
Solutions
Leads On Demand
Product: Gold leads pay-as-you-go
Purpose: Generate business/database
Benefits:
- Get any number of leads in any city
- Gold leads is LOD’s mid product
- Measurable and predictable results, backed by Google
- Guarantees include:
- Lead exclusivity
- 24 hour turn around time
- 100% real (fake leads returned)
- Guaranteed to be in the city requested
Remarket via Facebook + Instagram
Product: Remarket FB + IG Monthly
Purpose: Reinforce brand, Ice breaker prior to contact
Benefits:
- Extremely cost effective
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse Facebook & Instagram
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Training
Product: LOD University
- Completed all 2 mandatory courses
Purpose: Improve closing techniques
Benefits:
- Agents are prepared before they make that first contact
- Agents learn how to convert leads at 5% from A to Z
- Must pass the Script & Lead Protocol courses to work live leads
Leads On Demand
Products: Purchase Gold leads pay-as-you-go
Benefits:
- Gold leads is LOD’s mid-tier Leads On Demand product
- Measurable and predictable results, backed by Google
- Guarantees include:
- Lead exclusivity
- 100% real (agents can return fake leads)
- Guaranteed to be in the city requested
Remarket Via Google
Products: Remarket via 90% of Internet monthly
Benefits:
- Elicit business from existing leads and website visitors
- Image and text ads displayed as they browse 90% of the Internet
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket via YouTube
Product: Remarket via YouTube monthly
Benefits:
- Elicit business from existing leads and website visitors
- Video commercial played as they watch YouTube
- More receptive calls to leads as awareness is being established
- Brings agent one step closer towards conversion
Remarket Via Social Media
Products: LOD Univeristy
- Completed the 2 mandatory courses
- Concentrated efforts on the outbound script & objection handling
Benefits:
- LOD University is a series of online courses developed by industry leaders.
- Agents learn how to convert leads at 5% from A to Z
- Must pass the Script & Lead Protocol courses to work live leads.
Results
-
Volume increase of 28% 12 months after the switch
-
Working LOD leads only in slow months
-
Closing ratio of 2.53% with LOD training
-
Built a database of 1,000+ leads from 100 (Increase of 900%)
“’I needed more business for my slower months and didn’t want to do open houses anymore. Search Realty’s lead gen was the answer to my problems.”
Dean Vecile
Let's Talk About It
Start by setting up a time with our business development manager.
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